Case Study

MBA Polymers

The Task

Singer Associates was hired by MBA Polymers, Inc., a plastics recycling company, after an explosion caused a fatal fire at their warehouse in Richmond, Calif.

The Solution

The level of toxic compounds in the air fell far below the California EPA air quality standards, alleviating the fears of neighbors and cancelling the emergency evacuations that took place immediately after the incident. Singer successful managed the crisis communications to employees at the company and the surrounding community as well as acting as an immediate point of contact for media inquiries. Our agency also assisted in successfully coming to a fair settlement on the lawsuit that was filed against MBA Polymers after the incident.